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A Community of Growing Opportunities

Watsonville is a California Central Coast community full of growing opportunities for individuals, families and growing businesses.

Watsonville, California is known the world over for its long and rich heritage as a center for agro-business. What many may not know is that Watsonville is a proving ground for entrepreneurs and businesses from all types of industries and emerging technologies. Its central location, nestled between the Monterey Bay and the Santa Cruz mountains, offers growing companies quick and easy highway access, while avoiding daily traffic snarls. Watsonville’s location is topped only by its ideal climate and the rustic, small town charm of a close-knit rural community. It’s no wonder many entrepreneurs and their families have come to Watsonville to find what they need most — growing opportunities.

Tila Guerrero - McDonald's Owner and Community Champion
Tila Guerrero – McDonald's Maven and Community Champion

The fast food giant is alive and well in Watsonville, thanks to the efforts of Tila Guerrero, franchisee owner of two McDonald’s locations in town. “We’re very pleased with our growth and sustained sales increases”, said Guerrero during a recent interview, “Watsonville is a wonderful community to work in and I am grateful to be able to give back.”

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Latest News & Press

New Businesses Adds More Variety To Watsonville

The following businesses applied for and received a Business Licenses to operate in and around the City of Watsonville.  We would like to welcome: R. E. Produce – 712 E. Lake Avenue Donut Basket – 2022 Freedom Blvd. SGE Enterprise Inc. Restaurant – 1441 Main Street Michelle Nails & Spa – 1048 E. Lake Avenue […]

The FedEx Small Business Grant Contest is back!

The purpose of this program is to provide financial support to small businesses with compelling business stories. This program provides small businesses, nonprofit organizations, and start-ups the opportunity to submit an entry on FedEx’s website. Between January 16, 2014, and February 23, 2014, applicants must promote and vote for their submission. Applicants may receive votes from friends, […]

Downtown Buildings

Help Us Improve Downtown Watsonville!

Help Us Improve Downtown Watsonville! Improvements Many of you have heard about the City of Watsonville’s ongoing efforts to improve Downtown.  In 2009 and 2010 we converted several vacant lots into attractive new pocket parks and parking lots.  In 2012 and 2013 we added twinkle lights in our trees and new banners on our light […]